Alaska launches the ultimate car cleaning solution

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Alaska Activebrush® vary with patented lively valve system makes use of as much as 90% much less water than a hose brush

Stansted, England, 14th January 2009 – Scandinavia’s main automobile care product specialist, Alaska, has teamed up with the UK’s finest identified automobile care retail retailer, Halfords, to ship the final word automobile cleansing answer. That includes a built-in aqua chamber with patented lively valve system and premium high quality tender bristles, the brand new Alaska Activebrush® vary gives unrivalled automobile cleansing efficiency.

F1 Activebrush Flat

F1 Activebrush Flat

The Alaska Activebrush® vary options two new modern cleansing brushes for automobile fans which supply a a lot sooner, safer and greener technique of efficiency cleansing. The brand new Alaska F1 Activebrush® is the best answer for automobile, bike and quad cleansing while the brand new Alaska A4 Telescopic Activebrush® is right for cleansing a lot bigger surfaces similar to giant vehicles, vans, caravans and boats.

Activebrush® Highlights

• Inclined premium polyester tender bristles

• Aqua Chamber with patented lively valve system

• Makes use of as much as 90% much less water –  no hose required

• Rubber edges and lengthy handles

Excessive efficiency clear that’s type to surfaces

Dust build-up could cause critical harm to paintwork and so common cleansing is important, nevertheless some cleansing strategies could cause as a lot harm as filth!  The Activebrush® vary is for individuals who take their automobile cleansing significantly. Constructed with premium tender polyester bristles, the brushes are mild and protected to make use of even on essentially the most delicate surfaces and won’t harbour grit as a sponge will. Each brushes characteristic inclined polyester bristles for a radical, excessive efficiency clear, simply eradicating arduous to deal with grime and lifting dried bugs. The mild brushes characteristic rubber edges, in order that unintentional knocks and bumps to paintwork won’t go away scratches which might very often happen when utilizing low finish brushes.  With their restricted manoeuvrability, conventional hose brushes additionally run the danger of dragging the hose pipe throughout the paintwork with nasty outcomes!

The Alaska A4 Telescopic Activebrush® additionally options an extending telescopic design serving to you to wash awkward to succeed in heights when tackling giant scale cleansing jobs similar to vans, caravans and huge vehicles.  The A4 additionally options an angled brush head which is appropriate for each vertical and horizontal surfaces and is especially good for family cleansing duties similar to storage doorways, conservatory roofs, greenhouses and patio flooring and so on.

Aqua chamber provides lively water circulate for fantastically environment friendly and cautious clear

The Alaska Activebrush® vary encompasses a 120ml aqua chamber with a singular and patented lively valve system which ensures a a lot sooner clear. The valve system attracts 120ml of water to fill the aqua chamber in only one second which is then evenly launched over a 20 second interval. That’s 1 second immersion in a bucket for each 20 seconds of cleansing, far faster and simpler to make use of than a hose brush, to not point out an absence of laborious arrange or attempting to get your automobile near a faucet.

Love your automobile and the setting – makes use of as much as 90% much less water/shampoo

If serving to the setting and retaining the water invoice down is excessive in your precedence checklist then the Activebrush® is the reply. The aqua chamber’s distinctive and patented lively valve system has additionally been particularly designed and examined to make use of 90% much less water than a hose brush. This ensures that all the water used is successfully deployed, which implies an environment friendly and delicate clear and naturally eliminates the necessity for a continuing circulate of water by a hose. Intensive comparability assessments confirmed that the Activebrush® makes use of solely 5 – 10% of the water utilized by a typical hose brush. The outcomes proved the next water utilization advantages:

                Hose brush  Activebrush®

Automobile wash  110 litres     5 – 10 litres

Van wash  150 litres     8 – 15 litres

Hold your arms dry

The ergonomic designs of the 2 new Activebrush® cleansing options make them good for cleansing any time of the 12 months. Each have been designed to stop water working down the deal with while the aim constructed lengthy handles additionally alleviate the necessity to submerge your arms in water serving to you to maintain completely dry (with somewhat care) – welcome options in the course of the chilly days of winter.

Availability

The Alaska Activebrush® vary will go on sale by Halfords shops and from www.halfords.com on nineteenth January 2009. For particulars of your nearest retailer phone 08457 626625.

£29.99 – Alaska A4 Telescopic Activebrush®

£18.99 – Alaska F1 Activebrush®

– ENDS –

Extra info

Members of the press

 

For additional info, overview samples or photos, please contact:

Graham Dowall

The PR Room

Tel: 0845 094 2902

graham.dowall@theprroom.co.uk

About Alaska

With over 40 years of expertise, Alaska A/S’s origin could be traced again to the beginning of the Nineteen Seventies when the corporate first produced and marketed automobile windscreen washer additive, which was an modern product on the time.  From this preliminary providing, the corporate expanded into radiator and carburettor components, which within the Eighties and Nineteen Nineties prolonged to a full vary of automobile care merchandise. Right now, Alaska is the primary model for automobile care merchandise and accent merchandise in Scandinavia.

 

Alaska is a Danish group with administration and gross sales places of work in Holbæk and Støvring (Denmark) and Stansted (United Kingdom) plus its personal manufacturing services in Denmark and the Far East. The factories include seven fashionable filling strains obligatory to supply the various specialist automobile care merchandise, along with excessive quantity merchandise similar to display wash, shampoo, wax/polish, specialist cleansing gadgets and anti-freeze.


 

 



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